VIRAT KOOMAR
Pioneering luxury textile research and Couture Resortwear architecture through Zinnia India (Manufacturer and Exporter of Scarves, Bags & Resortwear Since 2004) and direct-to-consumer luxury fashion house Voraaya (Flagship Pret & Occasionwear for India).
“True luxury stems from architecturalrestraint master textile research,and direct connection,to the modern wearer.”
From an educational grounding connected to NIFT Delhi to launching pioneering textile manufacturing operations, Virat Koomar seamlessly connects heritage artisanal craftsmanship with contemporary silhouette engineering.
The Designer
Bridging Heritage Manufacturing & Direct Luxury Pret
Virat Koomar is an Indian fashion designer, creative director, and textile entrepreneur educated at NIFT Delhi. He is the founder of Zinnia India, a B2B textile and export manufacturing enterprise based in Noida, and the founder & creative director of Voraaya, a contemporary Indian B2C luxury pret brand.
INTERNATIONAL TEXTILE &
MANUFACTURING ENTERPRISE
// EST. SINCE 2004
ZINNIA INDIA
Manufacturer and Exporter of Scarves, Bags & Resortwear since 2004
DIRECT-TO-CONSUMER LUXURY FASHION HOUSE
// EST. SINCE 2020
VORAAYA
Flagship Pret & Occasionwear for India
Selected Work
“Each silhouette represents the intersection of technical garment engineering and authentic Indian textile heritage.”
Journal & Research
What a Fashion Trade Fair Teaches You That the Internet Never Will
The fashion industry has changed dramatically with the growth of digital platforms. Today, designers can explore international collections, manufacturers can connect with buyers online, and businesses can research trends without leaving their offices. A few clicks can reveal fabrics, silhouettes, colour palettes, production techniques, and emerging brands from across the world. Yet, after years of […]
October 6, 2026Zinnia India: What We Know About the Fashion Company in Noida
When someone searches for “Zinnia India,” “Zinnia company,” “Zinnia company Noida,” or “Zinnia Noida,” the search itself raises several basic questions. What is Zinnia India?Where is the company located?What does it manufacture?Who is behind the business?And how did a company operating from Noida become associated with fashion products and international markets? In India, these searches […]