
What Makes a Fashion Manufacturer in India Ready for Global Brands?
India has a long-established relationship with textiles, apparel and fashion production. But being able to manufacture garments is not necessarily...
Essays on fashion strategy, textile research, brand architecture, and contemporary design.

India has a long-established relationship with textiles, apparel and fashion production. But being able to manufacture garments is not necessarily...

A fashion product does not begin with a finished garment. It begins much earlier—with a textile, a design idea and...

A finished fashion product may look simple when it reaches a store, showroom or customer. But behind every garment, scarf,...

The fashion industry is changing the way brands think about manufacturing. For many businesses, manufacturing is no longer simply about...

India has long been recognised for its textile heritage, skilled craftsmanship and manufacturing capabilities. Today, these strengths are becoming increasingly...

cturing and consumer fashion has influenced my approach to brand building. A fashion business needs both sides. Product needs substance....