JOURNAL

For a fashion brand, choosing a manufacturing partner is one of the most important decisions behind a successful collection. A...

The Indian fashion industry is larger and more complex than the visible world of designers, fashion weeks and consumer brands....

The future of fashion is about more than clothing. It represents identity, culture, craftsmanship, creativity and business. Increasingly, it also...

Indian textiles have never been defined by appearance alone. Behind a printed surface, an embroidered motif or a beautifully draped...

A fashion collection does not begin with a finished garment. It begins with a material. Before a silhouette is cut,...